Keeping you up to date on the latest Jam Kat happenings...

Thursday, June 4, 2009

Santana at the Hard Rock

Whew!

No, we were not able to meet with don Carlos; however, I did talk to Ron the sound guy, exchange messages w/ Skip the tour manager (busy guy) and deliver the new FLiP! for Santana. The show was phenomenal, and will run for two years. It is THE show in Vegas right now, and overall it was worth the drive home after the concert to get a little further in the door (thanks Janelle!). An interesting dynamic is that don Carlos is using the Vegas platform as a way to reach the widest audience possible- delivering fabulous music as well as a powerful spiritual message. Lisa and I are both students of an obscure text that he quoted, as well as the Toltec tradition. If we can talk with don Carlos I am certain we will connect...

Lisa was able to enlist the help of West Word Vision to help with our Tuesday ad deadline for Guitar World, which is attached herein (thanks Lisa and Paula Schaper, WWV!) Pick-Smith intends to use WWV for all it's campaign needs once we are in the black.

The team is working hard to prepare for our NAMM debut, and the only real issue that we have is the additional cost of funding the advertising campaign and the NAMM show prior to production revenue. Greg Ray and Al Fischer have volunteered to generate an investor specific video and presentation to that end. In Greg's words, "it's time to pony up". Raising capital is not my strength, and I appreciate their enthusiasm and support tremendously (thanks boys!).

Gotta run, more to follow. Pura Vida!

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